The London Olympics is fast approaching, so today, Nike released news about new technology at the Nike Innovation Summit. It's Nike Flyknit technology. The big thing these days with brands is creating a shoe that forms to your foot. Nike has rethought shoe construction (again) by using yarn and fabric variations, which are only used when needed.
Nike Flyknit revolutionizes running by rethinking shoe construction from the ground up Informed by athlete insights and employing a new proprietary technology. Yarns and fabric variations are precisely engineered only where they are needed for a featherweight, formfitting and virtually seamless upper. With all the structure and support knitted in, the Nike Flyknit Racer’s upper and tongue weigh just 34 grams (1.2 ounces). The whole shoe weighs a mere 160g (5.6 ounces) for a size 9, 19% lighter than the Nike Zoom Streak 3, a shoe worn by first, second and third place athletes in the men’s marathon at the 2011 World Championships.
Nike is planning on releasing more than one type of shoe with the FlyKnit technology.
Nike Flyknit upper is also engineered for precision fit, creating a feeling of a second skin. NIKE has created an everyday running shoe, the Nike Flyknit Trainer+, which at 220 grams or 7.7 ounces, will bring the weight and fit benefits of Nike Flyknit to runners of all levels.
How do they do it? We'll keep you posted on the drop date for the kicks.